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how to make yourself a known brand

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how to make yourself a known brand

http://traffic.libsyn.com/ducttape/john_interviews_mark_schaefer_1.mp3subscribe: itunes | android | rssmarketing podcast with mark schaeferpodcast transcriptpersonal branding is not a new subject. in fact, i suggest that it’s moved to the level of fundamental marketing tactic.it’s never been easier to create a personal brand – that thing that gets you invited to speak, pitch and engage at a premium price. and yet, there’s never been such a crowded space.my guest for this week’s episode of the duct tape marketing podcast is mark schaefer. schaefer is an internationally acclaimed college educator, author, speaker, and strategy consultant. he and i discuss his new book, known, and how to build and unleash your personal brand in the digital age.schaefer has many global clients incl...